A SHORTCUT TO BETTER WORK
Weak strategy? Shallow analysis? Bad briefs? We’ve distilled best practices from 30+ leading companies to help upskill your team. Cut the learning curve by months for better work by EOD.
LIVE BOOT CAMPS (FOR TEAMS)
Foundational Boot Camp
1/2, 1, 2 or 3-day agenda to learn critical brand strategy, brand-building and/or analytics skills via Zoom or in-person. Options for off-the-shelf curriculum or content customization & our Afterburn post-session implementation support. Graduates receive LinkedIn certificate.
Total Time: 4-6 hours / day
Design a Course
Build a custom program that meets your team’s development needs. Case studies available, including bespoke Brand Academy, 7-Week Sprint Series, Brand 101 for Sales Teams, Intern Boot Camp, Strategy Workshop and Single Topic Immersions (e.g. Finding the Story & Telling the Story with Data).
Total Time: Varies
Afterburn Workshop
Maintain the momentum of our training with hands-on support implementing our CPG Camp tools. Workshops for varying team sizes serve as a ‘2.0 Training’ to action specific strategy, analytics or brand-building needs. Prior Boot Camp recommended but not required.
Total Time: Varies
ONLINE RESOURCES (FOR INDIVIDUAL EMPLOYEES)
Signature Online Boot Camp ($499)
Access our online curriculum with self-paced modules & exercises to reinforce top skills & blind spots. Includes Certified Brand Manager® accreditation test w/ LinkedIn certificate.
Total Time: 10-12 hours
Brilliant Creative Mini-Camp ($149)
Access the Creative modules & exercises from our full Camp. Learn how to position your brand, then develop a winning Creative Brief, evaluate creative work and deliver feedback to agency partners.
Total Time: 2 hours
Brand Analytics Mini-Camp ($149)
Access the Analytics modules & exercises from our full Camp. Learn the keys to business forecasting, analyzing sales / consumption, managing a brand P&L and measuring brand health via research.
Total Time: 3 hours
Product Innovation Mini-Camp ($149)
Access the Innovation modules & exercises from our full Camp. Learn best practices for identifying breakthrough concepts, then sheparding them through development for a successful launch.
Total Time: 3 hours
STAFFING & CONSULTING (FOR LEADERS & HR)
Hire a Personal Trainer
Our Personal Trainers support individuals with up to 6 private, 1-on-1 coaching sessions, plus real-time access via email as needs arise. This option is perfect for lean orgs. that want a stronger support system to solve real-time problems or provide leadership coaching on the fly.
Hire a Consultant
Hire an individual or custom team to build marketing strategy, lead a team, fix broken processes or build internal Training Capabilities & Marketing Skill Career Ladders. We can also fill maternity/paternity-leave slots or other staffing vacancies at the ABM, SBM or Director/VP levels.
On-Demand Lifeline
Teams can pre-purchase a bank of support hours to help in a pinch with short-term projects, deadlines and resource gaps without worrying about the red tape of Procurement vendor set-up. Reach out to decide which job level would be most appropriate from ABM to VP of Marketing.
Hire our Grads
Individuals who complete our program are vetted to hit the ground running from day 1 with a strong knowledge of best practices. We have resumes from qualified MBA & BBA candidates in our Recruiting Database and can reco candidates for internships or full-time roles at no cost.