@Microsoft’s HoloLens is Microsoft’s revolutionary new augmented reality headset that could be a useful tool for not only gaming but business. The wearable technology device market can be split into three categories: virtual reality (@oculus Rift), augmented reality (HoloLens), and heads-up displays (@google Glass). HoloLens has an eye-blocking and front-facing camera that will make it great for collaborative manufacturing, rapid prototyping, and architecture/construction. HoloLens can also become a powerful provider of brand experiences. @forrester believes that, “if successful, HoloLens will ultimately expand the way people interact with machines...” and “...expand the way brands interact with consumers forever more, working its way through industry after industry much the way Web and mobile experiences did before it.” - Link

 

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