@Nestle sold its Juicy Juice brand to Brynwood Partners. This move is part of Nestle’s plan to simplify its sagging U.S. business by looking for brands to fix as well as languishing brands to sell such as Bit-O-Honey candies, Joseph’s Pasta, and Flipz chocolate pretzels (all sold to Brynwood).  Brynwood has been buying out-of-favor brands and is rumored to have paid <$200MM (million) for Juicy Juice. - Link