@Unilever ($UNaired its first corporate-branding TV campaign to raise consumers’ awareness of Unilever, its sustainability efforts (including Unilever’s Project Sunlight sustainability program), and that it is the company behind brands like @Dove, @SuaveBeauty, @Lipton, @Hellmanns, and @knorr (logos were featured in the U.S. ads). The TV spots used speeches from Martin Luther King, Gandhi, and youth leaders to support hunger relief. Unilever said it will evaluate the campaign by how well it advanced Unilever’s reputation and hunger relief. - Link